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NYSE: BABA
Alibaba Group Holding Ltd Statistics & Facts

Key Alibaba facts

Founded
1999
Headquarters
Hangzhou, China
Founders
Jack Ma
IPO Date
2014-09-14

Alibaba User & Usage Stats

Alibaba Annual Active Consumers (China Retail)

Tracking the number of annual active consumers on Alibaba's China retail marketplaces by quarter.
Source:Alibaba
Annual active consumers
903M

Alibaba Monthly Active Users (MAU)

Tracking the number of monthly active users on Alibaba's mobile apps by quarter.
Source:Alibaba
MAUs
939M

Alibaba Singles' Day Orders

Here's how many orders Alibaba has processed during its annual global shopping festival via its Cainiao Network.
Source:Alibaba
Orders
2.32B

Alibaba Traffic by Country

Here are the countries where people visited alibaba.com the most.
Source:SimilarWeb
U.S.
17.73%
China
12.39%
Russia
3.45%
UK
3.41%
Canada
3.31%
Other
59.72%

Alibaba Traffic Sources

Here's what drives traffic to alibaba.com.
Source:SimilarWeb
Direct
60.48%
Search
29.96%
Referrals
2.02%
Display ads
2.58%
Social
2.99%
Mail
1.97%

Alibaba Statistics: AliExpress Traffic by Country

Which country uses AliExpress the most?
Source:SimilarWeb
Brazil
9.12%
Spain
8.18%
France
7.51%
US
5.89%
South Korea
5.51%
Other
63.79%

Alibaba Stats: AliExpress Traffic Sources

Here is where traffic to aliexpress.com comes from.
Source:SimilarWeb
Direct
66.59%
Search
21.07%
Referrals
3.53%
Social
4.22%
Mail
3.2%
Display ads
1.38%

Alibaba Stats: AliExpress Users by Age

Who uses AliExpress?
Source:SimilarWeb
18 to 24
19.35%
25 to 34
28.52%
35 to 44
19.95%
45 to 54
14.91%
55 to 64
10.76%
65 and above
6.51%

Alibaba Revenue & Sales

Alibaba e-Commerce Revenue by Region

Here's Alibaba's annual e-commerce revenue broken down by region.
Source:Alibaba
China retail
565.33B
China wholesale
17.4B
International retail
49.87B
International wholesale
19.33B
Total China
84.85B
Total international
69.2B

Alibaba Secondary Revenues by Segment

How does Alibaba make money besides e-commerce?
Source:Alibaba
Local consumer services
50.11B
Cainiao
55.68B
Cloud
77.2B
Digital media and entertainment
31.48B
Innovation initiatives and others
2.27B

Alibaba Singles' Day GMV

Here's how much gross merchandise volume (GMV) Alibaba has generated in the 24 hours of Singles' Day or 11.11, their annual sales event held on November 11th.
Source:Alibaba
GMV
$84.54B

Alibaba Market Share

Alibaba Market Share (China)

Is Alibaba the biggest online retailer in China?
Alibaba
47.1%
JD.com
16.9%
Pinduoduo
13.2%
Suning
1.8%
Gome
0.5%
vip.com
1%

Alibaba Singles' Day vs Amazon Prime Day

Comparing Alibaba's annual shopping festival (Singles' Day) to Amazon's (Prime Day) by gross merchandise value (GMV).
Source:Statista
Alibaba Singles' Day
$84.54B
Amazon Prime Day
$11.90B

Alibaba vs Online Retailers (Sales)

Alibaba vs Amazon and other major online retailers by annual sales.
Alibaba
$1.25T
Amazon
$602.00B
JD.com
$505.30B
Pinduoduo
$383.00B
eBay
$85.00B
Walmart
$73.20B

Alibaba Expense Statistics

Alibaba Operational Expenses

How much does Alibaba spend on its operations?
Source:Alibaba
Product development
13.51B
Sales and marketing
3.71B
General and administrative expenses
7.9B

Alibaba Advertising Expenses

How much does Alibaba spend on advertising in a year?
Source:Alibaba
Ad spend
76.82B

Alibaba Employee Statistics

Alibaba Employees

How many employees does Alibaba have?
Source:Alibaba
Employees
253,216

Alibaba Miscellaneous Statistics

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