How to Buy Applovin Stock

Applovin Corp

AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps in the United States and internationally.

Applovin stock last closed at $238.22, up 3.66% from the previous day, and has increased 235.99% in one year. It has overperformed other stocks in the Software - Application industry by 2.48 percentage points. Applovin stock is currently +292.65% from its 52-week low of $60.67, and -54.64% from its 52-week high of $525.15.

As of Apr 17, 2025, there are 339.96M shares of APP outstanding. The market value of APP is $80.98B. In the past 24 hours, 5.27M APP shares were traded.

How to Buy Applovin Stock

Not sure how to invest in Applovin stock? Here's how.

  1. Decide where to buy Applovin stock: You need to decide on a stock brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you choose where to buy Applovin stock.
  2. Sign up for your brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
  3. Deposit funds into your investment account: Pick your payment method and add your information.
  4. Research Applovin stock: The Applovin ticker symbol is APP. Is Applovin stock a good investment? Should you buy shares of APP? How do APP's underlying business fundamentals look? Do top analysts think Applovin is a good buy? Why has APP's stock price moved recently? (Hint: Our stock research tools can help you evaluate if APP is a good stock to buy).
  5. Place your APP trade: Decide if you will purchase APP shares at the current market price or use a limit order to purchase APP shares at a particular price.
  6. Get the latest scoop on your APP investment: Create a watchlist to monitor your new investment in Applovin shares.

Step 1: Decide where to buy Applovin stock

You need a brokerage account in order to access the NASDAQ market and buy APP shares.

A brokerage account is an investment account that enables you to buy and sell a number of financial instruments, such as stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for your brokerage account

Now that you've picked the best brokerage, you need to fill out some personal info so you can invest in APP today.

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Step 3: Deposit funds into your investment account

Now that you have opened your account on our top ranked stock trading app, you can securely and quickly fund your account:

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Step 4: Research Applovin stock

Once you have identified the best place to buy Applovin stock, it's crucial to analyze their stock prior to buying, so you can wrap your head around the risk and opportunity.

Overview of key APP info

APP Price
$238.22
1w %
-9.71%
1y %
235.99%
5y %
N/A
P/E
50.9x
P/B
74.31x
P/S
17.04x
PEG
1.44x
Revenue
$4.71B
Earnings
$1.58B
Fore. Rev. Growth
18.91%
Fore. Earn. Growth
35.26%
Market Cap
$80.98B
Next Earnings
May 6, 2025
Next Dividend
N/A

Fundamentals of Applovin

WallStreetZen was created to help everyday investors perform better fundamental analysis.

You can see all of the due diligence checks on APP's stock page.

Is APP stock undervalued or overvalued?

Analysts use a variety of different financial metrics, analyses, models, and charts to gauge APP's fair value.

Using relative valuations methods:

  • APP may be undervalued based on its P/E ratio of 50.9x, relative to Software - Application industry P/E ratio of 111.58x
  • APP could be overvalued based on its P/B ratio of 74.31x, relative to Software - Application industry P/B ratio of 6.37x
  • APP could be overvalued based on its PEG ratio of 1.44x

You can access more valuation research on APP's stock here.

A quick look at APP Financials

Pros:

  • There are more short-term assets than short-term liabilities on the APP balance sheet.
  • APP profit margin has gone up from 10.8% to 33.5% in the past year.
  • APP earnings of $1.89B is not enough to cover its interest payments.
  • Total APP debt is lower than 5 years ago, relative to shareholder equity.
  • APP's operating cash flow of $2.10B allows it to safely service it's debt of $3.56B.

Cons:

  • APP has a relatively high debt to equity ratio of 4.39.
  • There are more long-term liabilities than short-term assets on the APP balance sheet.

Do Wall Street analysts think it's a good time to buy APP stock

Out of 18 Equities analysts who give forecasts on APP, the consensus analyst rating on APP is a Strong Buy

It's important to note that analyst ratings are not recommendations, nor are they investment advice.

Latest APP Analyst Forecasts

Rob Sanderson, a top 20% analyst from Loop Capital maintains APP with a strong buy rating and raises their APP price target from $450.00 to $650.00, on Feb 20, 2025.

Loop Capital's Rob Sanderson raised their price target on Applovin (NASDAQ: APP) by 44.4% from $450 to $650 on 2025/02/20. The analyst maintained their Strong Buy rating on the stock.

AppLovin reported its Q4 and FY 2024 earnings on 2025/02/12.

Looking ahead, Sanderson told readers that Loop Capital "is hard-pressed to punch serious holes in its bull thesis for AppLovin even though "the stock price's appreciation, rampant enthusiasm, and its race for highest sell-side targets are naturally met with skepticism."

The analyst explained that their firm's upbeat stance is supported by "continuing positive feedback from advertisers."

Overall, Sanderson continued, Loop Captial "sees breakout momentum continuing for the business."

Earnings Report

Applovin reported:

For Q4 2024:

  • EPS of $1.73, which beat the Zacks Consensus Estimate of $1.34 and, by 253%, Q4 2023’s $0.49
  • Revenue of $1.37B, which beat the Zacks Consensus Estimate by 8.62% and, by 44%, Q4 2023’s $953.26B.
  • EBITDA of $848M, up 78% Y/Y.

For FY 2024:

  • EPS of $4.53, up 362.2% Y/Y.
  • Revenue of $4.71B, up 43% Y/Y.
  • EBITDA of $2.72B, up 81% Y/Y.

For Q1 2025, management guided:

  • Revenue of $1.36B to $1.39B.
  • EBITDA of $855M to $885M.

Management did not provide commentary in its press release.

Jason Bazinet, a top 5% analyst from Citigroup maintains APP with a strong buy rating and raises their APP price target from $460.00 to $600.00, on Feb 19, 2025.

Martin Yang, a top 7% analyst from Oppenheimer reiterates APP with a buy rating and raises their APP price target from $480.00 to $560.00, on Feb 13, 2025.

Mike Hickey, a top 3% analyst from Benchmark maintains APP with a strong buy rating and raises their APP price target from $375.00 to $525.00, on Feb 13, 2025.

Cory Carpenter, a bottom 6% analyst from JP Morgan maintains APP with a hold rating and raises their APP price target from $325.00 to $475.00, on Feb 13, 2025.

You can dig deeper into what analysts are saying on the Applovin stock forecast page.

APP Technical Indicators

SMA10
242.52
SMA20
269.35
SMA50
318.42
SMA100
330.99
SMA200
229.41
MACD
-20.55
MACD Signal
-20.24
MACD Histogram
-0.31
RSI
42.37
Stochastic %K
34.46
Stochastic %D
31.9
StochRSI %K
55.73
StochRSI %D
50.24

How are APP Revenues/Earnings doing?

Last year, APP earnings were $1.58B. In the last five year, APP's earnings have gone up by 67.03% per year. This was slower than the Software - Application industry average of 74.43%.

Last year, APP revenue was $4.71B. In the past 5 year, APP's revenue has gone up by 36.49% per year. This was faster than the Software - Application industry average of 21.47%.

Find out more about APP's earnings and revenue performance here.

Are APP executives and large shareholders buying or selling the stock?

Over the last 12 months, executives and large shareholders at APP have sold more shares than they have bought.

Vasily Shikin, Chief Technology Officer of APP, was the latest APP insider to sell. They sold $316,734.05 worth of APP shares on Mar 10, 2025.

Learn more about who owns APP shares here.

Can I rely on APP as an income stream?

No, Applovin doesn't provide an income stream by paying out dividends.

APP Social Trading Data

One of the reasons eToro is our highest-rated brokerage is because of its social trading community.

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Step 5: Place your APP trade

There are two primary order types:

  • Market order: A market order is an order to buy or sell a stock at the best price on the market.
    Market orders are mostly fine.
  • Limit order: A limit order allows you to buy or sell a stock at a specific price (or better).
    If you want to be certain you're buying or selling at a specific price limit, use a limit order.

Press the Open Trade button and your broker will place the order.

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Step 6: Get the latest scoop on your APP investment

Now that you own some APP shares, you'll want to keep up with your investment.

Put APP on a watchlist to track the latest developments regarding your APP stock.

APP Feed

How to Buy Stock in Applovin

To summarize, here are the 6 steps to buy Applovin stock:

  1. Decide where to buy Applovin stock
  2. Sign up for your brokerage account
  3. Deposit funds into your investment account
  4. Research Applovin stock
  5. Place your APP trade
  6. Get the latest scoop on your APP investment

If you require a brokerage, eToro is our favorite venue.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

If you want to get updates on your new investment in Applovin, add APP to your watchlist below.

NASDAQ: APP
$238.22+8.41 (+3.66%)
Updated Apr 17, 2025
Open eToro Account
Your capital is at risk.
NASDAQ: APP
$238.22+8.41 (+3.66%)
Updated Apr 17, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Applovin share?

As of Apr 17, 2025, it costs $238.22 to buy one share of Applovin stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $100, you can buy 0.42 shares of APP.

Get Started with eToro Today
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Applovin stock?

According to 18 Wall Street analysts who monitor Applovin, their consensus recommendation is to buy Applovin stock.

What is the best way to buy Applovin stock?

One way to place an order for Applovin stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.