Baozun Inc. , through its subsidiaries, provides e-commerce solutions to brand partners in the People's Republic of China.
Baozun stock last closed at $2.24, down 0.22% from the previous day, and has decreased 4.89% in one year. It has underperformed other stocks in the Internet Retail industry by 0.34 percentage points. Baozun stock is currently +5.92% from its 52-week low of $2.11, and -48.91% from its 52-week high of $4.38.
As of Apr 17, 2025, there are 174.64M shares of BZUN outstanding. The market cap of BZUN is $129.98M. In the last 24 hours, 654,720 BZUN shares were traded.
How to Buy Baozun Stock
Wondering how to invest in Baozun stock? Here's how.
Choose where to buy Baozun stock: You need to choose a stock brokerage, but don't worry - we've tried dozens of online stock brokerages and apps to help you determine where to buy Baozun stock.
Create a brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've selected.
Deposit money your brokerage account: Pick your payment method and add your details.
Research Baozun stock: The Baozun ticker symbol is BZUN. Is Baozun stock a good investment? Should you buy shares of BZUN? How do BZUN's underlying business fundamentals look? Do top analysts think Baozun is a good buy? Why has BZUN's stock price moved recently? (Hint: Our stock research tools can help you evaluate if BZUN is a good stock to buy).
Make your BZUN purchase: Decide if you will purchase BZUN shares at the current market price or use a limit order to purchase BZUN stock at a particular price.
Get key alerts regarding your investment in BZUN: Create a watchlist to monitor your position in Baozun stock.
Step 1: Choose where to buy Baozun stock
You need an online brokerage account to access the NASDAQ market and buy BZUN shares.
A brokerage account is an investment account that allows you to buy and sell a variety of financial instruments, such as stocks, bonds, mutual funds, and ETFs.
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Step 2: Create a brokerage account
Now that you've selected the right brokerage, it's time to fill out some personal information so you can invest in BZUN today.
eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
Step 4: Research Baozun stock
After you have figured out the best place to buy Baozun stock, it's absolutely critical to analyze their stock prior to investing, so you can comprehend the risk as well as the upside.
Baozun shares data
BZUN Price
$2.24
1w %
-1.97%
1y %
-4.89%
5y %
-92.77%
P/E
-5.25x
P/B
0.24x
P/S
0.1x
PEG
N/A
Revenue
$1.30B
Earnings
-$25.51M
Fore. Rev. Growth
N/A
Fore. Earn. Growth
N/A
Market Cap
$129.98M
Next Earnings
May 26, 2025
Next Dividend
N/A
BZUN Due Diligence Score
WallStreetZen was built to help average investors perform more in-depth fundamental analysis in minutes instead of hours.
Total BZUN debt is lower than 5 years ago, relative to shareholder equity.
BZUN profit margin has gone up from -3.2% to -2% in the past year.
There are more short-term assets than short-term liabilities on the BZUN balance sheet.
There are more short-term assets than long-term liabilities on the BZUN balance sheet.
Negative Health Checks:
BZUN has a relatively high debt to equity ratio of 1.13.
Is it a good time to buy BZUN stock, according to Wall Street analysts?
Out of 1 sell side analysts who give recommendations on BZUN, the consensus analyst rating on Baozun is a Strong Buy
It's important to keep in mind that analyst ratings are not recommendations, nor are they investment advice.
You can dive deeper into what analysts are projecting on the Baozun stock forecast page.
BZUN Trading Indicators
SMA10
2.29
SMA20
2.57
SMA50
3.06
SMA100
2.97
SMA200
2.85
MACD
-0.25
MACD Signal
-0.23
MACD Histogram
-0.01
RSI
28.2
Stochastic %K
18.4
Stochastic %D
18.77
StochRSI %K
44.94
StochRSI %D
39.56
Is BZUN Making Money?
Last year, BZUN revenue was $1.30B. Over the past five year, BZUN's revenue has gone up by 4.42% per year. This was slower than the Internet Retail industry average of 22.44%.
No, Baozun doesn't provide an income stream by paying out dividends.
BZUN Social Trading Data
One of the primary reasons eToro is our top-rated brokerage is because of its social trading community.
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Step 5: Make your BZUN purchase
You have two main options:
Market order: A market order is an order to buy or sell a stock at the best available price. Market orders are generally the easiest way to buy.
Limit order: A limit order lets you buy or sell a stock at a specific price (or better). If you want to be sure you're buying or selling at a particular dollar amount, use a limit order.
Hit the Open button and your broker will execute your order.
If you need additional assistance investing in stocks on eToro, click the how to video below:
As of Apr 17, 2025, it costs $2.24 to buy one share of Baozun stock.
Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $1, you can buy 0.447 shares of BZUN.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.
Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.