How to Buy Nu Skin Enterprises Stock

Nu Skin Enterprises Inc

Nu Skin Enterprises is a household & personal product company located in Utah, United States, which is part of the Consumer Defensive sector, and is traded under the ticker NUS on the NYSE exchange.

Nu Skin Enterprises stock last closed at $5.54, down 0.54% from the previous day, and has decreased 56.17% in one year. It has underperformed other stocks in the Household & Personal Products industry by 0.26 percentage points. Nu Skin Enterprises stock is currently +4.14% from its 52-week low of $5.32, and -60.43% from its 52-week high of $14.00.

There are currently 49.72M shares of NUS outstanding. The market cap of NUS is $275.46M. In the past 24 hours, 551,820 NUS shares were traded.

How to Buy Nu Skin Enterprises Stock

Not sure how to invest in Nu Skin Enterprises stock? Here's how.

  1. Figure out where to buy Nu Skin Enterprises stock: You need to choose an online brokerage, but don't worry - we've tried dozens of stock brokerages and apps to help you decide where to buy Nu Skin Enterprises stock.
  2. Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've found.
  3. Deposit money your investment account: Pick your payment method and add your information.
  4. Research Nu Skin Enterprises stock: The Nu Skin Enterprises ticker symbol is NUS. Is Nu Skin Enterprises stock a good investment? Should you buy shares of NUS? How do NUS's underlying business fundamentals look? Do top analysts think Nu Skin Enterprises is a good buy? Why has NUS's stock price moved recently? (Hint: Our stock research tools can help you figure out if NUS is a good stock to buy).
  5. Make your NUS trade: Decide if you will purchase NUS shares at the current market price or use a limit order to purchase NUS shares at a specific price.
  6. Get notifications regarding your investment in NUS: Create a watchlist to monitor your position in Nu Skin Enterprises shares.

Step 1: Figure out where to buy Nu Skin Enterprises stock

You need a brokerage account in order to access the NYSE market and buy NUS shares.

A brokerage account is an investment account that allows you to buy and sell a variety of financial instruments, including stocks, bonds, mutual funds, and ETFs.

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Step 2: Sign up for a brokerage account

Now that you've picked the right brokerage, you need to fill out some personal details so you are able to buy NUS today.

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Step 3: Deposit money your investment account

Now that you've filled out your info on the highest rated stock app, your next step is to transfer the money for your investment:

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Step 4: Research Nu Skin Enterprises stock

Once you have figured out the best place to buy Nu Skin Enterprises stock, it's very important to analyze their stock before you buy, so you actually understand the risk as well as the opportunity.

Nu Skin Enterprises Metrics

NUS Price
$5.54
1w %
-6.73%
1y %
-56.17%
5y %
-78.08%
P/E
-1.88x
P/B
0.42x
P/S
0.16x
PEG
N/A
Revenue
$1.73B
Earnings
-$146.59M
Fore. Rev. Growth
-7.41%
Fore. Earn. Growth
N/A
Market Cap
$275.46M
Next Earnings
Jun 5, 2025
Next Dividend
N/A

NUS Due Diligence Score

WallStreetZen was designed to help average investors do better fundamental analysis quickly.

You can see all of the due diligence checks on NUS's stock page.

Is NUS stock properly valued?

Investors use a variety of different financial metrics, analyses, models, and charts to gauge NUS's true value.

Using relative valuations methods:

  • NUS may be undervalued based on its P/B ratio of 0.42x, relative to Household & Personal Products industry P/B ratio of 7.56x

You can access additional valuation analysis on NUS's stock here.

NUS Financials at a glance

Passed Financial Due Diligence Checks:

  • NUS's operating cash flow of $111.74M allows it to safely service it's debt of $452.05M.
  • There are more short-term assets than long-term liabilities on the NUS balance sheet.
  • There are more short-term assets than short-term liabilities on the NUS balance sheet.

Failed Financial Due Diligence Checks:

  • Total NUS debt is higher than 5 years ago, relative to shareholder equity.
  • NUS profit margin has gone down from 0.4% to -8.5% in the past year.
  • NUS has a relatively high debt to equity ratio of 1.26.
  • NUS earnings of -$148.64M is not sufficient to cover its interest payments.

Is NUS stock a Buy, Hold, or Sell, according to analysts?

Out of 1 Wall Street analysts who track NUS, the consensus analyst rating on NUS is a Hold

Please note that analyst ratings are not recommendations, nor are they investment advice.

You can dive deeper into what analysts are forecasting on the Nu Skin Enterprises stock forecast page.

NUS Momentum

SMA10
5.89
SMA20
6.43
SMA50
7.18
SMA100
7.11
SMA200
7.68
MACD
-0.5
MACD Signal
-0.42
MACD Histogram
-0.09
RSI
30.86
Stochastic %K
9.87
Stochastic %D
7.34
StochRSI %K
8.86
StochRSI %D
7.42

How is NUS performing as a company?

Last year, NUS revenue was $1.73B. In the past 5 year, NUS's revenue has gone up by -6.47% per year. This was slower than the Household & Personal Products industry average of 3.87%.

Dig into NUS's earnings and revenue performance here.

Are NUS insiders buying or selling the stock?

In the past 12 months, insiders at NUS have sold more shares than they have bought.

Justin S. Keisel, EVP President of Global Sales of NUS, was the latest NUS insider to buy. They bought $357.12 worth of NUS shares on Mar 5, 2025.

Learn more about who owns NUS stock here.

Does NUS stock generate passive income?

Nu Skin Enterprises pays a dividend of 3.25%, compared to the Household & Personal Products industry's average dividend yield of 2.44%. If you owned $1,000 worth of NUS stock, you would have been paid $32.49 last year.

Nu Skin Enterprises dividend payments have not consistently grown over the past decade and have not remained stable.

Dig into more info about Nu Skin Enterprises dividend yield and history here.

NUS Social Trading Data

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Step 5: Make your NUS trade

There are two primary order types:

  • Market order: A market order is an order to buy or sell a stock at the best possible price.
    Market orders are usually the easiest way to buy.
  • Limit order: A limit order enables you to buy or sell a security at a specific price (or better).
    If you want to ensure you're buying or selling at a particular dollar amount, place a limit order.

Press the Open button and your broker will place your order.

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Step 6: Get notifications regarding your investment in NUS

Now that you own some NUS shares, you'll want to stay up-to-date on your investment.

Make a watchlist to see the latest developments about your NUS stock.

NUS Feed

How to Buy Stock in Nu Skin Enterprises

To summarize, here are the 6 steps to buy Nu Skin Enterprises stock:

  1. Figure out where to buy Nu Skin Enterprises stock
  2. Sign up for a brokerage account
  3. Deposit money your investment account
  4. Research Nu Skin Enterprises stock
  5. Make your NUS trade
  6. Get notifications regarding your investment in NUS

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If you want to get notifications regarding your investment in Nu Skin Enterprises, create a watchlist today.

NYSE: NUS
$5.54-0.03 (-0.54%)
Updated Apr 22, 2025
Open eToro Account
Your capital is at risk.
NYSE: NUS
$5.54-0.03 (-0.54%)
Updated Apr 22, 2025
Open eToro Account
Your capital is at risk.

FAQ

How much does it cost to buy one Nu Skin Enterprises share?

As of Apr 22, 2025, it costs $5.54 to buy one share of Nu Skin Enterprises stock.

Remember, eToro's fractional share buying allows you to buy partial shares of stocks and ETFs. Even if you only have $2, you can buy 0.361 shares of NUS.

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eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.

Is now a good time to buy Nu Skin Enterprises stock?

According to 1 Wall Street analysts who monitor Nu Skin Enterprises, their consensus recommendation is to hold Nu Skin Enterprises stock.

What is the best way to buy Nu Skin Enterprises stock?

One way to place an order for Nu Skin Enterprises stock is with a brokerage account.
WallStreetZen does not provide financial advice and does not issue recommendations or offers to buy stock or sell any security.

Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.