How to Buy Rockwell Automation Stock
Rockwell Automation Inc
Rockwell Automation is a specialty industrial machinery company located in Wisconsin, United States, which is part of the Industrials sector, and is traded under the ticker ROK on the NYSE exchange.
Rockwell Automation stock last closed at $226.93, down 2.31% from the previous day, and has decreased 17.02% in one year. It has underperformed other stocks in the Specialty Industrial Machinery industry by 0.05 percentage points. Rockwell Automation stock is currently +5.55% from its 52-week low of $215.00, and -26.49% from its 52-week high of $308.70.
There are currently 113.07M ROK shares outstanding. The market value of ROK is $25.66B. In the last 24 hours, 1.19M ROK shares were traded.
How to Buy Rockwell Automation Stock
Wondering how to invest in Rockwell Automation stock? Here's how.
- Figure out where to buy Rockwell Automation stock: You need to pick a stock brokerage, but don't worry - we've analyzed dozens of stock brokerages and apps to help you figure out where to buy Rockwell Automation stock.
- Create your brokerage account: Sign up for 0% commission trading with the highest-rated brokerage we've found.
- Fund your investment account: Select your method of payment and add your information.
- Evaluate Rockwell Automation stock: The Rockwell Automation ticker symbol is ROK. Is Rockwell Automation stock a good investment? Should you buy shares of ROK? How do ROK's underlying business fundamentals look? Do top analysts think Rockwell Automation is a good buy? Why has ROK's stock price moved recently? (Hint: Our stock research website can help you figure out if ROK is a good stock to buy).
- Execute your ROK purchase: Decide if you will purchase ROK shares at the current market price or use a limit order to purchase ROK stock at a given price.
- Keep an eye on your ROK investment: Create a watchlist to monitor your position in Rockwell Automation shares.
Step 1: Figure out where to buy Rockwell Automation stock
You will need an online brokerage account to access the NYSE market and buy ROK stock.
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Open eToro AccountStep 2: Create your brokerage account
Now that you've selected your brokerage, you need to fill out some personal information so you are able to buy ROK today.
How to Open a New Investment Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Provide your personal info to create your new brokerage account.
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Step 3: Fund your investment account
Now that you have filled out your info on the best investment app, your next step is to transfer the money for your investment:
Watch this video walkthrough for more details depositing funds into your new brokerage account.
Step 4: Evaluate Rockwell Automation stock
Once you have identified the best place to buy Rockwell Automation stock, it's critical to research their stock before you invest, so you actually wrap your head around the risk and upside.
Rockwell Automation shares at a glance
Rockwell Automation Fundamentals
WallStreetZen was built to help average investors perform better fundamental analysis quickly.
You can see all of the due diligence checks on ROK's stock page.
Is ROK stock properly valued?
You can use many financial metrics, analyses, models, and charts to gauge ROK's true value.
Using relative valuations measures:
- ROK may be overvalued based on its P/E ratio of 28.12x, relative to Specialty Industrial Machinery industry P/E ratio of 23.48x
- ROK could be overvalued based on its P/B ratio of 7.58x, relative to Specialty Industrial Machinery industry P/B ratio of 4.68x
- ROK could be overvalued based on its PEG ratio of 1.97x
You can access additional valuation analysis on ROK's stock here.
ROK Financial Health Summary
Passed Health Checks:
- ROK earnings of $1.22B is not enough to cover its interest payments.
- Total ROK debt is lower than 5 years ago, relative to shareholder equity.
- There are more short-term assets than short-term liabilities on the ROK balance sheet.
- ROK's operating cash flow of $1.20B allows it to safely service it's debt of $3.94B.
Failed Health Checks:
- ROK has a relatively high debt to equity ratio of 2.18.
- There are more long-term liabilities than short-term assets on the ROK balance sheet.
- ROK profit margin has gone down from 13.3% to 11.4% in the past year.
Is Rockwell Automation stock a Buy, Hold, or Sell, according to analysts?
Out of 13 Equities analysts who give recommendations on ROK, the consensus analyst rating on ROK is a Buy
It's important to keep in mind that analyst ratings are not stock recommendations, nor are they investment advice.
Latest ROK Analyst Forecasts
Joshua Pokrzywinski, a top 3% analyst from Morgan Stanley maintains ROK with a strong buy rating and raises their ROK price target from $335.00 to $345.00, on Feb 12, 2025.
Joe Ritchie, a top 6% analyst from Goldman Sachs maintains ROK with a strong sell rating and raises their ROK price target from $257.00 to $290.00, on Feb 11, 2025.
Noah Kaye, a top 19% analyst from Oppenheimer maintains ROK with a buy rating and raises their ROK price target from $300.00 to $320.00, on Feb 11, 2025.
Richard Eastman, a top 18% analyst from Baird maintains ROK with a buy rating and raises their ROK price target from $305.00 to $315.00, on Feb 11, 2025.
Joseph O'Dea, a top 26% analyst from Wells Fargo maintains ROK with a strong buy rating and raises their ROK price target from $315.00 to $337.00, on Feb 11, 2025.
You can dig deeper into what analysts are projecting on the Rockwell Automation stock forecast page.
Metrics for Advanced ROK Traders
ROK Performance Numbers
Last year, ROK earnings were $921.30M. During the past 5 year, ROK's earnings have grown by 0.38% per year. This was slower than the Specialty Industrial Machinery industry average of 9.52%.
Last year, ROK revenue was $8.09B. In the last 5 year, ROK's revenue has grown by 3.74% per year. This was faster than the Specialty Industrial Machinery industry average of 2.19%.
Dive into ROK's earnings and revenue performance here.
Who is buying/selling ROK?
In the past 12 months, executives and large shareholders at ROK have sold more shares than they have bought.
Matheus De A. G. Viera Bulho, SVP Software and Control of ROK, was the latest ROK insider to sell. They sold $75,499.65 worth of ROK shares on Apr 2, 2025.
Dig into more about who owns ROK stock here.
Can I get consistent income from ROK stock?
Rockwell Automation pays a dividend of 2.26%, compared to the Specialty Industrial Machinery industry's average dividend yield of 1.38%. If you owned $1,000 of ROK stock, you would have received $22.56 last year.
Rockwell Automation dividend payments have consistently grown over the past decade and have remained stable.
Get more analysis about Rockwell Automation dividend yield and history here.
What do other traders have to say about ROK?
One of the reasons eToro is our favorite brokerage is because of its social trading community.
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Step 5: Execute your ROK purchase
You have two primary options:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are mostly fine. - Limit order: A limit order allows you to buy or sell a security at a specific price (or better).
If you want to ensure you're buying or selling at a specific price limit, use a limit order.
Click the Open Trade button and your broker will execute your order.
If you require more info about investing in stocks on eToro, click the how to video below:
Step 6: Keep an eye on your ROK investment
Now that you own some shares in ROK, you'll want to stay up-to-date on your investment.
Create a watchlist to get notified of the latest news about your ROK stock.
ROK Feed
How to Buy Stock in Rockwell Automation
To summarize, here are the 6 steps for buying Rockwell Automation stock:
- Figure out where to buy Rockwell Automation stock
- Create your brokerage account
- Fund your investment account
- Evaluate Rockwell Automation stock
- Execute your ROK purchase
- Keep an eye on your ROK investment
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Get Started with eToro TodayIf you want to get the latest scoop on your new investment in Rockwell Automation, create your watchlist below.
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