How to Buy Vipshop Holdings Stock
Vipshop Holdings Ltd
Vipshop Holdings is a internet retail company located in China, which is part of the Consumer Cyclical sector, and is traded under the ticker VIPS on the NYSE exchange.
Vipshop Holdings stock last closed at $13.24, up 1.3% from the previous day, and has decreased 15.88% in one year. It has underperformed other stocks in the Internet Retail industry by 0.54 percentage points. Vipshop Holdings stock is currently +15.13% from its 52-week low of $11.50, and -26.2% from its 52-week high of $17.94.
As of Apr 25, 2025, there are 102.54M shares of VIPS outstanding. The market capitalization of VIPS is $6.79B. In the past 24 hours, 2.65M VIPS shares were traded.
How to Buy Vipshop Holdings Stock
Wondering how to invest in Vipshop Holdings stock? Here's how.
- Choose where to buy Vipshop Holdings stock: You need to pick a stock brokerage, but don't worry - we've sifted through dozens of online stock brokerages and apps to help you figure out where to buy Vipshop Holdings stock.
- Sign up for a brokerage account: Sign up for 0% fee trading with the highest-rated brokerage we've identified.
- Deposit money your brokerage account: Choose your payment method and add your information.
- Analyze Vipshop Holdings stock: The Vipshop Holdings ticker symbol is VIPS. Is Vipshop Holdings stock a good investment? Should you buy shares of VIPS? How do VIPS's underlying business fundamentals look? Do top analysts think Vipshop Holdings is a good buy? Why has VIPS's stock price moved recently? (Hint: Our stock market analysis tools can help you evaluate if VIPS is a good stock to buy).
- Place your VIPS buy order: Decide if you will purchase VIPS shares at the current market price or use a limit order to purchase VIPS stock at a given price.
- Get updates on your investment in VIPS: Create a watchlist to important updates regarding your new investment in Vipshop Holdings shares.
Step 1: Choose where to buy Vipshop Holdings stock
You need an online brokerage account in order to access the NYSE market and buy VIPS stock.
Our recommended brokerage: eToro
We believe that eToro is the best place to buy stocks. eToro gives you:
- You can invest in stocks with 0% commissions: Invest without commissions.
- Buy fractional shares: Even if you don't have the money to buy a full share, you can still buy the stock.
- Access to global financial markets: From Technology to Industrials, New York to Hong Kong (for US users, only US stocks are available) — you can fill your portfolio with stocks from the world's leading exchanges.
- Social investing: eToro boasts a community with more than 20 million users worldwide. Talk to, learn from, and copy the crypto trades of other investors.
- Security: eToro is a regulated and licensed fintech leader.
- Buy other assets: Such as ETFs and cryptocurrencies.
Get $10 towards your share purchase by signing up for an account with eToro now. This offer is only for US users.
Open eToro AccountStep 2: Sign up for a brokerage account
Now that you've chosen your brokerage, you need to fill out some personal info so you are able to buy VIPS today.
How to Open a New Brokerage Account on eToro
- Click here to get started.eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.
- Enter your personal info to open your new brokerage account.
- Send your data by hitting the "Create Account" button. Get started with eToro today
Step 3: Deposit money your brokerage account
Now that you've finished signing up on a mobile trading app, your next step is to transfer the money for your investment:
Watch the video below for more details transferring funds into your new investment account.
Step 4: Analyze Vipshop Holdings stock
Once you have chosen the best place to buy Vipshop Holdings stock, it's important to analyze their stock prior to buying, so you truly comprehend the risk and opportunity.
Overview of key VIPS info
Vipshop Holdings Overview
WallStreetZen was designed to help part-time investors perform more in-depth fundamental analysis in minutes instead of hours.
You can view all of the due diligence checks on VIPS's stock page.
Is VIPS stock undervalued or overvalued?
You can use a variety of different financial metrics, analyses, models, and charts to gauge VIPS's true value.
Using relative valuations measures:
- VIPS may be undervalued based on its P/E ratio of 6.63x, relative to Internet Retail industry P/E ratio of 37.22x
- VIPS could be undervalued based on its P/B ratio of 1.24x, relative to Internet Retail industry P/B ratio of 5.25x
- VIPS may be overvalued based on its PEG ratio of 4.39x
You can access more valuation research on VIPS's stock here.
VIPS Financial Health Summary
Pros:
- VIPS's operating cash flow of $1.25B allows it to safely service it's debt of $417.08M.
- Total VIPS debt is lower than 5 years ago, relative to shareholder equity.
- There are more short-term assets than short-term liabilities on the VIPS balance sheet.
- There are more short-term assets than long-term liabilities on the VIPS balance sheet.
- VIPS earnings of $1.38B is not enough to cover its interest payments.
Cons:
- VIPS profit margin has gone down from 7.2% to 7.1% in the past year.
- VIPS has a relatively high debt to equity ratio of 0.84.
Do analysts think it's a good time to buy Vipshop Holdings stock
Out of 2 Equities analysts who monitor VIPS, the consensus analyst rating on VIPS is a Buy
It's important to keep in mind that analyst forecasts are not recommendations, nor are they investment advice.
You can dive deeper into what analysts are forecasting on the Vipshop Holdings stock forecast page.
Metrics for Advanced VIPS Traders
How is VIPS performing as a company?
Last year, VIPS earnings were $1.06B. During the last five year, VIPS's earnings have increased by 18.4% per year. This was slower than the Internet Retail industry average of 53.73%.
Last year, VIPS revenue was $14.83B. Over the past 5 year, VIPS's revenue has increased by 2.26% per year. This was slower than the Internet Retail industry average of 22.44%.
Dive into VIPS's earnings and revenue performance here.
Are VIPS executives and large shareholders buying or selling the stock?
Over the past 12 months, insiders at VIPS have not bought or sold any shares.
Get more info about who owns VIPS shares here.
Can I get consistent income from VIPS stock?
Get more info about Vipshop Holdings dividend yield and history here.
Get opinions from other investors
One of the major reasons eToro is our highest-rated brokerage is because of its social trading community.
Click below to learn what other investors have to say.
Step 5: Place your VIPS buy order
You have two main order types:
- Market order: A market order is an order to buy or sell a stock at the best price on the market.
Market orders are usually fine for most investors. - Limit order: A limit order enables you to buy or sell a stock at a specific price (or better).
If you want to be certain you're buying or selling at a given price limit, place a limit order.
Press the Open button and your broker will execute your order.
If you need more info about buying stocks on eToro, click the helpful video below:
Step 6: Get updates on your investment in VIPS
Now that you own some shares in VIPS, you'll want to stay up-to-date on your investment.
Put VIPS on a watchlist to get notified of important updates regarding your VIPS stock.
VIPS Feed
How to Buy Stock in Vipshop Holdings
To summarize, here are the 6 steps to buy Vipshop Holdings stock:
- Choose where to buy Vipshop Holdings stock
- Sign up for a brokerage account
- Deposit money your brokerage account
- Analyze Vipshop Holdings stock
- Place your VIPS buy order
- Get updates on your investment in VIPS
If you are looking for a brokerage, eToro is our favorite venue.
Get Started with eToro TodayIf you want to keep an eye on your new investment in Vipshop Holdings, click the button below.
Related Stock Buying Guides
FAQ
Company
AboutNewsBlogStock Investing FAQPlansPrivacy PolicyTerms of ServiceCancellation & RefundsPerformanceHelp GuidesContactTwitterYouTubeNewsletterInformation is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.