NASDAQ: BIDU
Baidu Inc Stock

$114.53+0.27 (+0.24%)
Updated Mar 23, 2026
BIDU Price
$114.53
Fair Value Price
$281.75
Market Cap
$38.97B
52 Week Low
$74.71
52 Week High
$165.30
P/E
57.7x
P/B
1.01x
P/S
2.43x
PEG
0.24x
Dividend Yield
N/A
Revenue
$18.73B
Earnings
$793.89M
Gross Margin
43.9%
Operating Margin
7.46%
Profit Margin
4.3%
Debt to Equity
0.6
Operating Cash Flow
-$428M
Beta
1.16
Next Earnings
May 19, 2026
Ex-Dividend
N/A
Next Dividend
N/A

BIDU Overview

Baidu, Inc. provides online marketing and cloud services through an internet platform in the People's Republic of China. It operates in two segments, Baidu Core and iQIYI. The Baidu Core segment offers search-based, feed-based, and other online marketing services; cloud services; and products and other services from AI initiatives. This segment also operates Haokan, a user generated and professionally produced short videos platform. The iQIYI segment operates an online entertainment video platform that offers original, professionally produced, and partner-generated content. The company was incorporated in 2000 and is headquartered in Beijing, the People's Republic of China.

Zen Rating

Our proven quant model uses 115 proprietary factors, including AI, to determine BIDU's potential to beat the market

DSell
  • Stocks with a Zen Rating of Sell (D) had an average loss of -4.50% per year. Learn More

Zen Rating Component Grades

C
Zen Rating uses advanced AI algorithms that detect subtle patterns in market data; it anticipates future trends that point to superior stock price results.

Industry: Internet Content & Information

Industry Rating
B
BIDU
Ranked
#43 of 49

Top Ranked Stocks in Industry

Name / TickerPriceZen Rating
$2.95A
$11.64A
$10.35A
View Top Internet Content & Information Stocks

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BIDU News

Overview

Due Diligence Score

Industry Average (31)
You've viewed Due Diligence Score for 10/10 free stocks. Upgrade to Premium to see how BIDU scored across 33 valuation, financial, forecast, performance, and dividend due diligence checks.

Due Diligence Checks

BIDU ($114.53) is undervalued by 59.35% relative to our estimate of its Fair Value price of $281.75 based on Discounted Cash Flow (DCF) modelling, but does not have a significant margin of safety
Below Fair Value Valuation
BIDU ($114.53) is significantly undervalued by 59.35% relative to our estimate of its Fair Value price of $281.75 based on Discounted Cash Flow (DCF) modelling, which includes a healthy margin of safety
Significantly Below Fair Value Valuation
BIDU ($114.53) is trading below... subscribe to Premium to read more.
Below Benjamin Graham Formula Value Valuation
There are 30 more BIDU due diligence checks available for Premium users.

Valuation

BIDU fair value

Fair Value of BIDU stock based on Discounted Cash Flow (DCF)

Price
$114.53
Fair Value
$281.75
Undervalued by
59.35%
BIDU ($114.53) is undervalued by... subscribe to Premium to read more.
Below Fair Value Valuation
BIDU ($114.53) is significantly undervalued... subscribe to Premium to read more.
Significantly Below Fair Value Valuation
BIDU ($114.53) is trading below... subscribe to Premium to read more.
Below Benjamin Graham Formula Value Valuation

BIDU price to earnings (PE)

For valuing profitable companies with steady earnings

Company
57.7x
Industry
30.44x
Market
31.38x
BIDU is poor value based... subscribe to Premium to read more.
P/E vs Industry Valuation
BIDU is poor value based... subscribe to Premium to read more.
P/E vs Market Valuation

BIDU price to book (PB)

For valuing companies that are loss-making or have lots of physical asset

Company
1.01x
Industry
7.26x
BIDU is good value based... subscribe to Premium to read more.
P/B vs Industry Valuation

BIDU price to earnings growth (PEG)

For valuing profitable companies with growth potential

BIDU is good value based... subscribe to Premium to read more.
PEG Value Valuation

BIDU's financial health

Profit margin

Revenue
$4.7B
Net Income
$253.1M
Profit Margin
5.4%
BIDU's cash and short-term investments... subscribe to Premium to read more.
Interest Coverage Financials
BIDU's profit margin has decreased... subscribe to Premium to read more.
Profit Margin Growth Financials

Assets to liabilities

Assets
$63.8B
Liabilities
$22.6B
Debt to equity
0.6
BIDU's short-term assets ($22.06B) exceed... subscribe to Premium to read more.
Short-term Liabilities Financials
BIDU's short-term assets ($22.06B) exceed... subscribe to Premium to read more.
Long-term Liabilities Financials
BIDU's debt relative to shareholder... subscribe to Premium to read more.
Shrinking Debt Financials
BIDU's debt to equity ratio... subscribe to Premium to read more.
Healthy Debt to Equity Financials

Cash flow

Operating
N/A
Investing
N/A
Financing
N/A
BIDU's cash and short-term investments... subscribe to Premium to read more.
Debt Coverage Financials

BIDU vs Internet Content & Information Stocks

TickerZen RatingMarket Cap1d %P/EP/B
BIDUD$38.97B+0.24%57.70x1.01x
NBISD$28.88B-2.95%N/A6.26x
RDDTC$26.93B+0.79%49.63x9.19x
TMEC$22.59B-1.19%9.54x1.94x
TWLOB$19.26B+2.40%577.68x2.46x

Baidu Stock FAQ

What is Baidu's quote symbol?

(NASDAQ: BIDU) Baidu trades on the NASDAQ under the ticker symbol BIDU. Baidu stock quotes can also be displayed as NASDAQ: BIDU.

If you're new to stock investing, here's how to buy Baidu stock.

What is the 52 week high and low for Baidu (NASDAQ: BIDU)?

(NASDAQ: BIDU) Baidu's 52-week high was $165.30, and its 52-week low was $74.71. It is currently -30.71% from its 52-week high and 53.3% from its 52-week low.

How much is Baidu stock worth today?

(NASDAQ: BIDU) Baidu currently has 2,722,014,080 outstanding shares. With Baidu stock trading at $114.53 per share, the total value of Baidu stock (market capitalization) is $38.97B.

Baidu stock was originally listed at a price of $12.25 in Aug 5, 2005. If you had invested in Baidu stock at $12.25, your return over the last 20 years would have been 834.63%, for an annualized return of 11.82% (not including any dividends or dividend reinvestments).

How much is Baidu's stock price per share?

(NASDAQ: BIDU) Baidu stock price per share is $114.53 today (as of Mar 23, 2026).

What is Baidu's Market Cap?

(NASDAQ: BIDU) Baidu's market cap is $38.97B, as of Mar 24, 2026.

Market cap (market capitalization) is the total market value of a publicly traded company's outstanding shares.

Baidu's market cap is calculated by multiplying BIDU's current stock price of $114.53 by BIDU's total outstanding shares of 2,722,014,080.
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Information is provided 'as-is' and solely for informational purposes and is not advice. WallStreetZen does not bear any responsibility for any losses or damage that may occur as a result of reliance on this data.