NASDAQ: ROKU
Roku Inc Stock

$142.34+1.65 (+1.17%)
Updated Jul 13, 2026
ROKU Price
$142.34
Fair Value Price
$25.00
Market Cap
$21.01B
52 Week Low
$78.53
52 Week High
$148.88
P/E
103.9x
P/B
7.86x
P/S
2.81x
PEG
1.83x
Dividend Yield
N/A
Revenue
$4.97B
Earnings
$201.49M
Gross Margin
44.2%
Operating Margin
4.53%
Profit Margin
4.1%
Debt to Equity
0.63
Operating Cash Flow
$544M
Beta
2.08
Next Earnings
Jul 30, 2026
Ex-Dividend
N/A
Next Dividend
N/A

ROKU Overview

Roku, Inc., alongside its affiliated companies, operates a significant platform for television streaming. The enterprise is segmented into two primary areas: Platform and Player. Through its platform, users can effortlessly explore and access a vast selection of content, including films, television series, live broadcasts, news updates, sports events, and other forms of entertainment. As of December 31, 2021, Roku had garnered 60.1 million active user accounts. Beyond its core streaming service, Roku generates revenue from diverse offerings such as digital and video advertisements, content distribution, and the management of subscriptions and billing. The company also facilitates various e-commerce transactions and provides opportunities for brand sponsorship and promotions. Roku further diversifies its business by manufacturing, marketing, and licensing smart televisions under the "Roku TV" brand. Additionally, it offers a line of Roku-branded hardware, which includes streaming devices, audio equipment, and related accessories. A specific revenue stream comes from selling dedicated channel buttons that are integrated into the remote controls of its streaming gadgets. Roku distributes its comprehensive range of products and services through multiple channels: traditional retail outlets, specialized distributors, and directly to consumers via its official website. Its operational footprint extends across the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, and broadly throughout both North and South America, as well as Europe. Roku, Inc. was founded in 2002 and is headquartered in San Jose, California.

Zen Rating

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Zen Rating Component Grades

N/A
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Industry: Entertainment

Industry Rating
D
ROKU
Ranked
Unranked of 36

Top Ranked Stocks in Industry

Name / TickerPriceZen Rating
$29.15B
$27.73B
$14.25B
View Top Entertainment Stocks

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ROKU News

Overview

Due Diligence Score

Industry Average (24)
You've viewed Due Diligence Score for 10/10 free stocks. Upgrade to Premium to see how ROKU scored across 33 valuation, financial, forecast, performance, and dividend due diligence checks.

Due Diligence Checks

ROKU ($142.34) is overvalued by 469.3% relative to our estimate of its Fair Value price of $25.00 based on Discounted Cash Flow (DCF) modelling
Below Fair Value Valuation
ROKU ($142.34) is not significantly undervalued (469.3%) relative to our estimate of its Fair Value price of $25.00 based on Discounted Cash Flow (DCF) modelling, when including a healthy margin of safety
Significantly Below Fair Value Valuation
ROKU ($142.34) is trading above... subscribe to Premium to read more.
Below Benjamin Graham Formula Value Valuation
There are 30 more ROKU due diligence checks available for Premium users.

Valuation

ROKU fair value

Fair Value of ROKU stock based on Discounted Cash Flow (DCF)

Price
$142.34
Fair Value
$25.00
Overvalued by
469.30%
ROKU ($142.34) is overvalued by... subscribe to Premium to read more.
Below Fair Value Valuation
ROKU ($142.34) is not significantly... subscribe to Premium to read more.
Significantly Below Fair Value Valuation
ROKU ($142.34) is trading above... subscribe to Premium to read more.
Below Benjamin Graham Formula Value Valuation

ROKU price to earnings (PE)

For valuing profitable companies with steady earnings

Company
103.9x
Industry
4.78x
Market
12.5x
ROKU is poor value based... subscribe to Premium to read more.
P/E vs Industry Valuation
ROKU is poor value based... subscribe to Premium to read more.
P/E vs Market Valuation

ROKU price to book (PB)

For valuing companies that are loss-making or have lots of physical asset

Company
7.86x
Industry
3.26x
ROKU is poor value based... subscribe to Premium to read more.
P/B vs Industry Valuation

ROKU price to earnings growth (PEG)

For valuing profitable companies with growth potential

ROKU is poor value relative... subscribe to Premium to read more.
PEG Value Valuation

ROKU's financial health

Profit margin

Revenue
$1.2B
Net Income
$85.7M
Profit Margin
6.9%
ROKU's Earnings (EBIT) of $225.15M... subscribe to Premium to read more.
Interest Coverage Financials
ROKU's profit margin has increased... subscribe to Premium to read more.
Profit Margin Growth Financials

Assets to liabilities

Assets
$4.4B
Liabilities
$1.7B
Debt to equity
0.63
ROKU's short-term assets ($3.37B) exceed... subscribe to Premium to read more.
Short-term Liabilities Financials
ROKU's short-term assets ($3.37B) exceed... subscribe to Premium to read more.
Long-term Liabilities Financials
ROKU's debt has increased relative... subscribe to Premium to read more.
Shrinking Debt Financials
ROKU's debt to equity ratio... subscribe to Premium to read more.
Healthy Debt to Equity Financials

Cash flow

Operating
$199.1M
Investing
$15.3M
Financing
-$149.7M
ROKU's operating cash flow ($544.13M)... subscribe to Premium to read more.
Debt Coverage Financials

ROKU vs Entertainment Stocks

TickerZen RatingMarket Cap1d %P/EP/B
ROKU$21.01B+1.17%103.90x7.86x
FWONA$22.96B+3.91%N/A2.97x
FOXAC$23.49B+3.29%14.52x2.14x
NWSAB$15.18B+1.32%13.80x1.77x
WMGB$15.00B-0.83%33.82x20.32x

Roku Stock FAQ

What is Roku's quote symbol?

(NASDAQ: ROKU) Roku trades on the NASDAQ under the ticker symbol ROKU. Roku stock quotes can also be displayed as NASDAQ: ROKU.

If you're new to stock investing, here's how to buy Roku stock.

What is the 52 week high and low for Roku (NASDAQ: ROKU)?

(NASDAQ: ROKU) Roku's 52-week high was $148.88, and its 52-week low was $78.53. It is currently -4.39% from its 52-week high and 81.26% from its 52-week low.

How much is Roku stock worth today?

(NASDAQ: ROKU) Roku currently has 147,583,585 outstanding shares. With Roku stock trading at $142.34 per share, the total value of Roku stock (market capitalization) is $21.01B.

Roku stock was originally listed at a price of $23.50 in Sep 28, 2017. If you had invested in Roku stock at $23.50, your return over the last 8 years would have been 505.7%, for an annualized return of 25.25% (not including any dividends or dividend reinvestments).

How much is Roku's stock price per share?

(NASDAQ: ROKU) Roku stock price per share is $142.34 today (as of Jul 13, 2026).

What is Roku's Market Cap?

(NASDAQ: ROKU) Roku's market cap is $21.01B, as of Jul 14, 2026.

Market cap (market capitalization) is the total market value of a publicly traded company's outstanding shares.

Roku's market cap is calculated by multiplying ROKU's current stock price of $142.34 by ROKU's total outstanding shares of 147,583,585.
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