Alta Equipment Group Inc. owns and operates integrated equipment dealership platforms in the United States. The company operates through two segments, Industrial Equipment and Construction Equipment. It sells, rents, and provides parts and service support for various categories of specialized new and used equipment, including lift trucks and aerial work platforms, cranes, earthmoving equipment, and other industrial and construction equipment. The company was formerly known as B. Riley Principal Merger Corp. and changed its name to Alta Equipment Group Inc. in February 2020. Alta Equipment Group Inc. was founded in 1984 and is based in Livonia, Michigan.
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